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E-sports has emerged as a force on the entertainment and media landscape slowly -- and all at once. Over the past decade or so, innovations, the spread of broadband Internet, and changing consumer habits have spurred gaming to morph into a vibrant, viable, and sustainable industry. As a media business, e-sports has a compelling set of attributes. In an era of distraction and short attention spans, e-sports commands the focus of young people who are otherwise shifting away from established modes of media consumption. E-sports leagues are forming around professional franchises, teams, and players, aligning with brand-name video game titles such as League of Legends (LoL), as well as the NBA and FIFA, the international soccer federation. Expanding television and Internet viewership is leading to major media-rights deals, which are convincing more advertisers and sponsors to hop on the bandwagon. The demand for live events is spurring construction of dedicated e-sports venues. And, feeling e-sports nipping at their heels -- and not wanting to be left out -- traditional sports leagues, teams, owners, and athletes are investing in the industry.

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