The controversial political marketing firm used Facebook ‘likes’ for fashion labels such as Wrangler and LL Bean as a primary input to building algorithms for targeting people with pro-Trump messaging during the 2016 US presidential election campaign, the whistle-blower revealed at BoF’s VOICES.
from The Business of Fashion https://ift.tt/2FNrjfc
Friday, November 30, 2018
Friday, November 30, 2018
MZ Digital Marketing Agency
FASHION NEWS
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