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In his 2020 launch Sanders appeared to woo black voters with his message on economic inequality interspersed with personal narrative. It fell short

Jay-Z’s Brooklyn Go Hard blared from the speakers Saturday afternoon as Vermont senator Bernie Sanders took the stage in his native borough to kick off a second run for the White House. He capped his campaign launch weekend with a Sunday night rally in Chicago, where he attended college at the height of the civil rights movement. After failing to secure the 2016 Democratic nomination, Sanders’ decision to begin his 2020 bid for the presidency by returning to these two cities of his youth was part of a deliberate strategy to integrate more of his personal story into his campaign. In this regard, he seemed more inspired by the opening line of a different Jay-Z song: “Allow me to reintroduce myself … ”

Related: Can Bernie Sanders repeat his surprising success this time around? | Robert Reich

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from US news | The Guardian https://ift.tt/2ESvCDw