Friday, October 4, 2019

Good relationships require ongoing commitment and work. LifeCouple, launching today in public beta at TechCrunch Disrupt SF Startup Battlefield, wants to help make that work a bit easier for you and your partner.

Through its app, LifeCouple enables couples to address and monitor any challenges in their relationship. The startup does this by serving up content designed to encourage people to look more closely at their relationship across four key areas: trust, communication, conflict and intimacy. The content includes daily relationship challenges, ice breakers to help approach tricky conversations, digital gifts and more.

LifeCouple is designed to supplement couples therapy, its founder Sean Rones told TechCrunch.

“It’s not a replacement to therapy but it’s a complement to it,” he said. “I don’t think this can 100% solve your problem but it can give you the tools to solve your problems.”

Additionally, Rones envisions couples therapists using this tool to further assist their clients.

Just how startups use technology to track fitness and health, LifeCouple aims to help people create relationship goals, address those goals and track them over time. The ideal is for people to spend about 15 minutes per day to get the most out of it, Rones said.

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“What motivated me is after many different startups, I’ve learned that in order to be somewhat successful, you have to be tackling a really big problem,” he said.

LifeCouple is currently free, but is working to determine the cost moving forward. In the first two months of its soft launch, LifeCouple amassed 2,500 users in the U.S.

“What we’re trying to do is create something that can help — even if it’s just 10 couples that stay together,” Rones said.

This year, LifeCouple raised a $575,000 seed round. The plan is to do a full launch in January.



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